Abi Roman

2nd July 2019

Influencer Marketing: Are you Running it Right?

Is Influencer Marketing a problem for brands?
21st May 2019
User Generated Content Campaigns

User Generated Content – The Positive and Negatives for Brands

Executed well User Generated Content can create compelling promotions with a difference but they can be a recipe for disaster. We give our top tips here.
14th May 2019

The CMA clarify what Influencers and brands need to know about endorsements on social media

Discover exactly what the CMA want you to know about Influencer Marketing
9th May 2019

Promises, promises. Why it pays to always deliver on your promotion.

The ASA upholds a ruling over a botched Nespresso promotion