Amazon Prime Day
Amazon supported the small businesses selling in Amazon’s store by giving customers the chance to win millions of prizes for every dollar, pound, euro, or other unit of currency they spent in the lead up to Prime Day
For their Prime Day Sweepstakes promotion to be a success Amazon needed a comprehensive entry portal that combined excellent user experience with legal compliance at its heart, capable of delighting and servicing customers around the globe.
What we did
We brought together a team of 30 skilled specialists to ensure Amazon’s ambitious promotion would be the success they wanted.
We created a brand-new portal to handle over 40 million entries. and worked to integrate with Amazon’s own systems. allowing entrants around the world to access the portal through Login with Amazon.
On top of this we also drew on our unrivalled expertise to ensure compliance with local rules in all territories across 8 world markets.
- Different International Markets
- <4 Months
- To create our biggest ever secure online portal
The PromoVeritas Touch
Keri Cusick, Director of Small Business Empowerment, said “Amazon is delighted to once again put the power of Prime Day behind supporting small businesses, and we’re so glad to be able to enable this unique opportunity for customers in collaboration with PromoVeritas, who provided us with seamless legal, digital and customer experience expertise.”