This week the BBC investigated consumers being tricked by fake online promotions and came to PromoVeritas for expert advice. “Criminals…
Credit: This is Money The Daily Mail’s This Is Money team interviewed our CEO Jeremy Stern wanting to find out…
Almost half the UK’s consumers are using social media more since lockdown began. Facebook, Instagram, Snapchat, YouTube and Twitter are…
Even during lockdown Influencer Marketing has continued to grow as a popular way for brands to promote their products and…
This week Lord Alan Sugar was in the press following an ASA adjudication that was upheld against his tweet for…
[vc_row][vc_column][vc_column_text] With Christmas on the horizon, a lot of brands will be sending gifts to Influencers in the hope of…
This week an ASA Ruling against Ex on the Beach star Jemma Lucy for promoting a weight loss drink whilst…
Prize draws may be the easiest promotions to administer and run but they still require great care and attention in…
Influencer Marketing has hit the headlines again for all the wrong reasons. Errant instagrammers such as Mrs Hinch show that…
The Competition and Markets Authority recently published further guidance to help demystify how social media influencers promote products and services…
On the 30th anniversary of the World Wide Web its inventor Tim Berners-Lee is urging governments, companies and citizens to…
Major brands have been in the spotlight recently for making untrue claims and misleading the public. Making sure your advertisement…
The ASA has warned between 200 and 300 social media influencers over the past 12 months that they were breaking…
Due to stricter data privacy rules Instagram has launched a new hashtag search API which will change the way you…
Popular online retailer Boohoo fell foul of advertising watchdog, the ASA, once again by misleading their consumers over the Black…