HFSS

22nd April 2018
on-pack promotion

Should your brand run an on-pack promotion?

Discover how to run outstanding on-pack promotions
16th June 2017
Daily Mail Iceland Marmite Ruling

Daily Mail and Iceland told off over botched Marmite campaign

A Marmite promotion from the Daily Mail and Iceland received an ASA Ruling last week
12th June 2017

Countdown to HFSS advertising ban begins

CAP’s tough new rules on High Fat Sugar and Salt products officially come into effect on soon on July 1st 2017. Make sure you're fully prepared.
15th December 2016

What you need to know about CAP Code’s new food rules – HFSS

New food rules HFSS: Junk food advertising will soon be hit by a ban across all media aimed at children both on and offline. Last week the Committee of Advertising Practice (CAP) set out their ‘tough’ new rules relating to the advertising of HFFS or high fat, salt or sugar food and drink products to children. Find out what you need to know to avoid getting your brand into trouble.