Join our free webinar where three world-class experts will share their research, predictions and views on post-pandemic shopper marketing. We…
Hear from TikTok and our experts on the latest social media trends and rules at a free webinar on 10th…
The Parliamentary Review combines political content with stories from a wide range of organisations – small and large; new and…
Ambush marketing is when a brand tries to ride on the coat-tails of big event, usually sports related, without incurring…
This week social media was flooded with angry fans of Molly-Mae Hague who suggested that she had fixed a prize…
This month it was announced that ITV face the threat of fines for failing to correctly handle prize entries received…
Great seasonal promotions grab the attention of customers and boost sales and engagement. Learn all about them at our next…
TikTok has become the fastest growing app on the planet with over 2 billion downloads since its launch in 2016.…
We recently conducted a survey for the Daily Mail to find out what the nation is up to doing during…
Almost half the UK’s consumers are using social media more since lockdown began. Facebook, Instagram, Snapchat, YouTube and Twitter are…
Even during lockdown Influencer Marketing has continued to grow as a popular way for brands to promote their products and…
Did you know that brands and influencers are equally responsible for a breach of the rules? Brands are increasingly using…
McMillion$ (on Sky from 27 May 2020) is the incredible story of how staff at the marketing agency behind the…
As globalisation makes the world around us smaller and more accessible it is sensible for brands to centralise their marketing…
Now it’s clear that the Coronavirus is a major risk to both people and business, your company is probably dusting…
PromoVeritas has always had a unique place in the agency world – bridging the gap between creativity and legality for…
In light of the unfolding CoronaVirus emergency we are reviewing our event plans and as a result we will be…
The infamous Guinness Six Nations begins on 1st February and it is crucial that any marketing campaigns your brand or…
2020 marks the 25th anniversary of The National Television Awards, the UK’s leading TV awards event voted on exclusively by…
The Conservatives have won a majority in the UK’s General Election, Brexit is inevitable. But what happens next? And what…
The Parliamentary Review combines political content with stories from a wide range of organisations – small and large; new and…
In the week that the ASA ruled a Nespresso promotion was not run fairly, we take a look at why…
Last week a Macallan Whisky ad was banned by the Advertising Standards Authority for promoting risky behaviour, highlighting once again…
The backlash from Facebook’s fake news scandals, technical glitches and massive data security breaches has meant that the world’s biggest…
On the 30th anniversary of the World Wide Web its inventor Tim Berners-Lee is urging governments, companies and citizens to…
Portman, the trade body for the alcohol industry, has launched new rules to make sure that the name, packaging and…
As of February 25th, Transport for London has revised its guidelines and effectively banned any adverts that promote foods or…
Everyone knows that a good hashtag can make or break a social media post and when it comes to Instagram…
Major brands have been in the spotlight recently for making untrue claims and misleading the public. Making sure your advertisement…
Popular online retailer Boohoo fell foul of advertising watchdog, the ASA, once again by misleading their consumers over the Black…
Collaborating with an eagerly anticipated film can offer brands the ideal vehicle to reach target audiences. You can leverage the…
Superdrug recently had two complaints upheld by the Advertising Standards Authority relating to ‘gift with purchase’ promotions. This highlights the…