This brief, but informative guide to running promotions in Poland will highlight the many complex legal features currently in force…
Ambush marketing is when a brand tries to ride on the coat-tails of big event, usually sports related, without incurring…
In the latest instalment of our series of country guides, Head of Legal Jorja Knight takes a quick look at…
There is currently no single unified approach to administering consumer or trade promotions across the world – every country has…
Train your team to run world class promotions with our monthly complimentary Compliance Made Easy webinar. Although PromoVeritas are the…
As globalisation makes the world around us smaller and more accessible it is sensible for brands to centralise their marketing…
PromoVeritas has always had a unique place in the agency world – bridging the gap between creativity and legality for…
The infamous Guinness Six Nations begins on 1st February and it is crucial that any marketing campaigns your brand or…
Everyone knows that a good hashtag can make or break a social media post and when it comes to Instagram…
Collaborating with an eagerly anticipated film can offer brands the ideal vehicle to reach target audiences. You can leverage the…
Superdrug recently had two complaints upheld by the Advertising Standards Authority relating to ‘gift with purchase’ promotions. This highlights the…