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Cookie gate continues….

Jack Rogers March 9, 2023

Following on from fines levied on Google and Facebook due to their data privacy breaches last year, last month TikTok was added to the list of technology giants that have COOKIED UP! TikTok was fined €5.4 million over cookie concerns by the CNIL (Commission nationale de l’informatique et des libertés). The CNIL is an independent French administrative, regulatory body that oversees data privacy law and enforces adherence to the law.

For a bit of background, between 2020 and 2022, the CNIL conducted several investigations on the tiktok.com website in an unlogged session, not on the mobile application.

The CNIL found that TikTok UK and Tiktok Ireland failed to comply with their obligations which are set out in Article 82 of the French Data Protection Act.

What does French law say?

Under Article 82 of the DPA, any action through which an electronic communication service accesses or enters information in a user’s terminal equipment (such as the storage of cookies) requires the user’s consent. All users must be “clearly and fully informed” of the purpose of any action AND the means to oppose it.

Article 4 of the GDPR (European Union’s Data Protection Regulation) highlights consent must be specific and manifested as a positive act. Recital 42 of the GDPR states consent is not free if the user cannot “refuse or withdraw consent without suffering prejudice”.

What was breached?

TikTok UK and TikTok Ireland did offer a button allowing immediate acceptance of the cookies. However, the CNIL said that they did not put in place an equivalent solution (button) to allow Internet users to refuse consent just as easily, and several clicks were required to refuse all cookies compared to one just to accept them.

It was considered that the complexities surrounding the refusal mechanism actually discouraged users from refusing cookies and encouraged them to prefer the ease of the “accept all” button.

Thus, TikTok UK and Ireland’s processes infringed on the freedom of consent of Internet users and violated Article 82 of the French DPA.

It is worth noting that CNIL was territorially and materially competent as the use of cookies was carried out within the framework of the activities of TikTok SAS, which is the French establishment of TikTok. In particular, the CNIL can assert their jurisdiction and is “materially competent to verify and sanction operations related to cookies deposited by the companies on the terminals of Internet users located in France”.

To summarise:

Refusing cookies should be as easy as accepting them.

Pre-ticked boxes are not allowed!

« We’re Excited to Announce… NEAFS STUBBED BY THE ASA »

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