Back 2 Basics: Games of Skill
Every month our Legal Team will explore the world of prize promotions via our ‘Back to Basics’ series. This month…
- Back to Basics
- Cap code
- Competitions
- Promotional Compliance
- Promotions
PromoVeritas Webinars: Sustainability and Marketing
With COP26 raising awareness of the climate crisis, and many brands striving to look more ethical, what does the consumer…
- ASA Report
- Competition and Markets Authority
- Sustainability
- Uncategorised
PromoVeritas and The Drum launch a brand new “Most Effective Promotion” Category at the 2022 Drum Marketing Awards.
2022 marks our 20th year running some of the world’s most inventive and inspired promotions so we think it’s the…
- Awards
- Uncategorised
What are the rule changes for running promotions in the Republic of Ireland?
Last December the rules for running prize draws in the Republic of Ireland were amended ahead of an overhaul of…
- Overseas Promotions
ASA Rulings Recap November 2021
Once again, the Advertising Standards Authority has upheld a number of rulings relating to misleading health claims. Whilst the first…
- ASA ruling
- Cap code
- Competition and Markets Authority
- Consumer Protection Regulation
- Digital advertising
- In the Press
- Influencer marketing
- Legal
- Promotional Compliance
Body image issues: UK advertising regulator calls for evidence
The Committee of Advertising Practice (CAP) and the Broadcast Committee of Advertising Practice (BCAP) have announced an open call for…
- ASA ruling
- Body image
Running promotions in New Zealand
Like the UK, New Zealand has seen an influx of influencers promoting company’s brands, goods and services to consumers worldwide.…
- Overseas Promotions
- Promotions Abroad
ASA reports on how alcohol brands advertise on social media.
Latest Ofcom research suggests that more than half of children in the UK have a social media platform by the…
- Alcohol
- ASA Report
- ASA ruling
- Rulings
ASA calls Brewdog promotion misleading
Back in July when the Daily Mail asked PromoVeritas what was wrong with the Brewdog ‘Solid Gold Can’ promotion we…
- ASA ruling
- In the Press
- Prize Promotions
- Promotional Compliance
- Uncategorised