European promotions

15th March 2017

10 Facts About Running Promotions in the Middle East

Are you looking to run a promotion in the Middle East? This is a vast area made up of so many countries - each with their own language, culture, values and politics - that the implications can be overwhelming.
27th February 2017
The Drum: How to avoid an Oscars screw up and not end up in La La Land
Gemma Cutting, head of client management at PromoVeritas, looks into the fiasco and how it could have been avoided.
23rd February 2017

GDPR, the UK and Brexit: The Facts for Marketers

Recently the Direct Marketing Association revealed that a quarter of UK businesses will not be ready to meet the May 2018 deadline for changes to the way they gather, store and use data, as required by the GDPR (General Data Protection Regulation). Most of the worst delayers were branded goods makers.
18th February 2017
Social Media Promotions

What is the role of Social Media in promotions?

Is your brand just jumping on the bandwagon and running social media promotions effectively? What is the best social network for your audience? And do you know the rules about running promotions on social media?