15 January 2024

2023: A Year of Innovation and Growth at PromoVeritas

A quick lookback at 2023 – a year in which PromoVeritas cemented its reputation as a positive driving force in the industry. Innovative Solutions Two major […]
10 January 2024

How To Optimise Performance of Prize Promotions!

In a first of its kind study we have put more than 400 consumer prize promotions under the microsope to reveal 5 actionable insights for marketers… […]
5 January 2024

Take the risk out of your next influencer marketing campaign

Influencer marketing is growing at a rapid rate, however, this growth has made the marketing format more heavily scrutinised, with questions about legality and compliance often […]
30 November 2023

I win £15k worth of prizes every year – here’s how

Di Coke initially started ‘comping’ to try and get free music festival tickets. Then she started making serious money! Jeremy Stern, CEO of PromoVeritas, promotional compliance […]
23 November 2023

Influencer Marketing: Top Tips to Stay Compliant

Brands are investing little of their overall digital budgets in Influencer Marketing, just 4% of the $667 billion spent globally on digital advertising. With increasingly expensive […]
7 November 2023

Want to Salsa your way into Running Promotions in Spain?

If you want to run a promotion in Spain, it’s not a piece of PAELLA. The rules and regulations are more stringent than the UK! Here […]
20 October 2023

Christmas: ‘Offer value, bring positivity’

The UK remains in the throes of a cost-of-living crisis. According to new research from the business consultancy Retail Economics, households have £3bn less to spend […]
10 October 2023

UK Extends Compliance Deadline for HFSS Products

Bans on Online and TV Advertising of ‘Less Healthy Food and Drink’ Products pushed back to October 2025 In England, HFSS (High in Fat, Sugar, and […]
4 September 2023

ASA August Round-up

With the European heatwave breaking headlines across the continent, the ASA has been SIZZLING up a whopping 34 rulings this month! The UK’s advertising regulator has […]