Blog

Happy 21st Birthday… to us!

As PromoVeritas celebrates its 21st birthday, we are thrilled to reflect on our achievements over the past two decades. From…

View Article

Getir GETS caught by the ASA for failing to DELIVER!

Getir, an online grocery app, got caught by the Advertising Standards Authority (“ASA”) for advertising a discount so good that…

View Article

Another greenwashing culprit bites the dust

Etihad has been added to the ASA’s ever-growing greenwashing hit list as a result of two of their paid-for Facebook…

View Article

FCA and ASA Fin-influencer fanfare 

Financial freedom, retiring by 30 and earning hundreds of thousands through passive financial investments all sound like the dream. Amid…

View Article

Crypto Promotions under the Microscope with new Legislation.

The UK government has published new legislation that will extend the scope of financial promotion restrictions to include financial promotions…

View Article

Back 2 Basics: Games of Skill

In our latest Back to Basics, Senior Paralegal, Emily Vickers focuses on games of skill otherwise known as competitions. But…

View Article

The European Commission’s proposed Green Claims Directive

Protecting the environment is on the agenda for most businesses and consumers. We are seeing an increasing number of promotions…

View Article

A TikTok time bomb goes boom!

    TikTok has been fined £12.7 million by the UK’s data watchdog for breaking the law on the protection…

View Article

The Specialist World of Controlled Product Placement (CPP)

Controlled Prize Placement (CPP) is one of the most exciting prize promotional techniques that brands can run, and they can…

View Article

NEAFS STUBBED BY THE ASA

The increased popularity in recent years of E-cigarettes, particularly among teenagers who are not former or current smokers has not…

View Article

Cookie gate continues….

    Following on from fines levied on Google and Facebook due to their data privacy breaches last year, last…

View Article

We’re Excited to Announce…

This year we are going to be sponsoring the AIA Awards at MAD//Fest in conjunction with a brand new category…

View Article