Confidence from concept to completion

The most successful promotions don’t happen by chance. They’re shaped by the right combination of consumer experience, promotional expertise, compliance and campaign management.

PromoVeritas helps brands create secure, compliant and trusted promotional experiences that drive participation, capture valuable first-party data and deliver the outcomes they were designed to achieve.

20,000+ promotions delivered 94 countries 40+ languages 23+ years of promotional expertise

Why brands choose PromoVeritas

  • Consumers can participate easily
  • Campaigns remain secure and trusted
  • Data is handled responsibly
  • Multi-market campaigns maintain consistency
  • Campaign integrity is protected
  • Marketing objectives are supported

Because successful promotions require more than technology alone. They require the right combination of expertise, planning and execution.

Welcome to Las Vegas sign

The outcomes brands care about

The best campaigns combine strong consumer awareness, compelling incentives and a low-friction entry experience. We help ensure that when consumers arrive at a promotion, the experience is simple, intuitive and designed to maximise participation.

Drive participation

Promotions remain one of the most effective ways to acquire consented consumer data and marketing permissions. We help brands create trusted promotional experiences that encourage participation while supporting responsible data collection. Average marketing opt-in rate: 46%

Capture valuable first-party data

Consumers are more likely to participate when they trust the promotion. Through compliance expertise, validation processes and campaign integrity monitoring, we help brands create promotional experiences consumers feel confident engaging with.

Build trust

Promotions sit at the intersection of marketing, compliance, data and operations. We help brands reduce complexity and protect campaign integrity through proactive monitoring, governance and specialist promotional expertise.

Reduce campaign risk

The PromoVeritas Difference

  • Rapid and Secure Digital delivery
  • Broad Promotional expertise
  • Deep and Pragmatic Compliance knowledge
  • Ongoing Promotion integrity monitoring
  • Multi-market capability – language no object
  • Support and delivery for all aspects of the campaign

How we help

Make it easy to participate

Activation & Entry Management

We build secure, scalable campaign experiences that help convert awareness into participation.

From promotional microsites and QR activations to instant wins, competitions and gamified mechanics, we create participant journeys designed to maximise engagement while protecting campaign integrity.

Our capability

Competition judging at scale

Creative competitions can generate hundreds, thousands or even tens of thousands of entries.

We provide the technology, processes and independent judging support needed to manage large volumes of entries fairly, transparently and efficiently.

Includes
  • Entry administration and organisation
  • Independent and qualified judges
  • Brand-specific scoring criteria
  • Compliance oversight
  • Multi-stage judging workflows
  • Audit trails and reporting
  • Transparent winner selection
Proof in practice

Apple Christmas creative competition

Participants were invited to submit Christmas tree artwork for the chance to have selected entries projected onto Battersea Power Station during the festive period.

PromoVeritas supported entry administration, judging workflow management, independent judging and winner selection.

Competition platform screenshot
Competition judging video
Make it easy to trust

Promotion Integrity & Security

Promotions only work when consumers trust the outcome.

That’s why PromoVeritas combines fraud prevention technology, active monitoring, compliance expertise and human oversight to help brands maintain campaign integrity throughout the campaign lifecycle.

Unlike many providers that rely solely on technical controls, we actively monitor promotions and investigate suspicious activity where required.

Our capability

Multi-layer fraud protection backed by active monitoring

Promotions attract genuine consumers.

Unfortunately, they can also attract automated entries, duplicate claims and attempts to exploit campaign mechanics.

Our approach combines:
  • Technical fraud controls
  • Automated detection tools
  • Traffic and behaviour monitoring
  • Active investigation of suspicious activity
  • Campaign-specific risk assessments
  • Human oversight and intervention
Why clients value this
  • Protection against fraudulent and automated entries
  • Improved data quality
  • Increased confidence in winner selection
  • Protection of brand reputation
  • Secure and trusted promotional experiences
Fraud monitoring dashboard
Protecting a promotion requires more than building a website.
Make it easy to scale

Multi-market Delivery

Successful multi-market campaigns require more than translation.

We help brands maintain the integrity of the campaign message while adapting the experience for local audiences, behaviours and market requirements.

From localisation and language support to mechanic adaptation and implementation guidance, we help campaigns remain relevant, compliant and commercially effective wherever they run.

Why it matters

What works in one market won’t always work in another.

Language, culture, participant expectations and local requirements can all influence how a campaign is experienced and how it performs.

The objective isn’t identical execution.

It’s delivering consistent campaign experiences and outcomes across every market.

Proof in practice

Pokémon Trading Card Sweepstakes

300,000+ entries across five markets
Subject to final approval and validation before publication.

Demonstrating large-scale participation, localisation, market adaptation and campaign consistency across regions.

Multi-market campaign comparison
Localisation demo video

Planning a promotion?