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Alcohol Price Increase Hits Scotland
Scotland has unique rules for the marketing of alcohol which can make it difficult for brands seeking to run national…
New LHFD Ruling Targets TV and Online Advertising
Plans for restrictions on the advertising of Less Healthy Food and Drink (‘LHFD’) products (previously known as HFSS or High…
Prize Givers Win King’s Award
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The Grocer: How to master prize promotions & boost engagement
The Grocer invited Jeremy Stern to share his experience of the world of promotions “which can be difficult to navigate…
Don’t Fall Foul of Sports Marketing Compliance
Whether you’re a sponsor or a partner, or you simply want to ‘get in on the game’, you need to…
Take the risk out of your next influencer marketing campaign
Jeremy Stern, CEO of PromoVeritas Ltd unpacks how to avoid falling victim to the many fallacies of influencer marketing. Influencer…
Influencer Marketing: Top Tips to Stay Compliant
With increasingly expensive advertising costs and consumers responding to influencer recommendations, 71% of brands say they expect influencers to play…
MD Appointment tips Female Leadership to 80%
PromoVeritas is proud of its distinctly female leadership team and its appointment of Gemma Cutting to Managing Director. Joining PromoVeritas…
10 Need to Know Facts: Italian Promotions
The running of ‘Promotions’ is taking off across the world not just in the UK. Brands and agencies are running…
Let’s get phygital – supercharge prize promotions and brand activation
Recent technological advancements have revolutionised how brands can engage with the public. The emergence of augmented reality (AR), the metaverse,…
Uncork Zero Alcohol Promotions
Hangovers are so last year, embrace the zero alcohol trend! 2024 is seeing greater numbers of consumers toasting to drinks…
PromoVeritas honoured with King’s Award
PromoVeritas recognised for International Trade PromoVeritas, the leading global prize promotion specialist, based in Pinner, North London, has been recognised…
