If you want to run a promotion in Spain, it’s not a piece of PAELLA. The rules and regulations are more stringent than the UK!
Here are the top 5 things that you need to consider before planning a campaign which goes across board into Spain which are different to that in the UK!
While in the UK there is no need to register a prize promotion, in Spain you MUST register with relevant tax authorities.
2. Winners Tax
Spanish winners must pay tax on the prize value if it is over a certain amount! Compared to UK winners who don’t have to pay anything.
3. Separate Prize Pool
Even though in the UK you can have a shared prize pool with winners from other countries. If you’re branching out to Spain make sure you have a Spanish Winner!
4. Gifts with Purchase
In Spain, there are no issues with running gift-with-purchase promotions, however, there are restrictions on how the promotion should be communicated. Slightly differently to how you would in the UK
Breaching promotional laws is certainly no fiesta in Spain, there are punitive fines that could be imposed unlike in the UK which tents to only lend itself to reputational damage.
If you want a route 52 of all the details regarding how to run a promotion in the US, feel free to reach out! PromoVeritas has helped to run countless promotions in the US and Canada and can assist you with registrations, posting bonds, drafting state-compliant Terms, reviewing marketing communications and much more!! We can take you through the process seamlessly.