8 February 2024

Navigating Third Party Cookies in 2024: How Brands Can Thrive

In the fast-evolving world of data-driven digital marketing, brands must ensure the same pace is applied when it comes to staying compliant with data protection laws. […]
6 February 2024

When Prize Promotions Go Wrong!

When prize promotions go wrong they can make headlines, damage budgets and reputations.  If you have watched the Netflix ‘Pepsi, Where’s my Jet’ documentary you will […]
31 January 2024

The Grocer: How to master prize promotions & boost engagement

The Grocer invited Jeremy Stern to share his experience of the world of promotions “which can be difficult to navigate and legal issues are all too […]
10 January 2024

Analysis reveals how to run successful prize promotions

First of its kind study provides critical insights for marketers on how to maximise the ROI of promotions. PromoVeritas’ have run more than 16,000 promotions on […]
5 January 2024

Take the risk out of your next influencer marketing campaign

Influencer marketing is growing at a rapid rate, however, this growth has made the marketing format more heavily scrutinised, with questions about legality and compliance often […]
30 November 2023

I win £15k worth of prizes every year – here’s how

Di Coke initially started ‘comping’ to try and get free music festival tickets. Then she started making serious money! Jeremy Stern, CEO of PromoVeritas, promotional compliance […]
23 November 2023

Influencer Marketing: Top Tips to Stay Compliant

Brands are investing little of their overall digital budgets in Influencer Marketing, just 4% of the $667 billion spent globally on digital advertising. With increasingly expensive […]
20 October 2023

Christmas: ‘Offer value, bring positivity’

The UK remains in the throes of a cost-of-living crisis. According to new research from the business consultancy Retail Economics, households have £3bn less to spend […]